Potenza S001
Tire Ecopia EP100A
Potenza S001

High performance goes green, with EP100A! Its unique tread pattern delivers stable driving and outstanding braking performance even in wet conditions. And it is really friendly to the earth, because its Ecopia compound drastically cuts down carbon dioxide emissions drastically.

Ecopia EP100A Concept Ecopia EP100A Performance Ecopia EP100A Special Movies

EP100A Concept
Development Background
Our planet is crying out for respect. However, there are still many among us who do not think this way. But in the future, we believe those who respect the environment will command their own respect.
Bridgestone understands that decreasing carbon dioxide (CO2) is a key to save our planet and that 87% of a tyre’s CO2 emissions are released during use. That’s why we applied advanced technology to realize a new kind of tyre—one that combines a reduction in emissions with excellent safety performance. Try it for yourself and drive for a better future—for tomorrow, for our children, for our planet.
Ecopia EP100A
C02 emissions per 185/70R14 passenger car tyre. Total C02 emissions: 296.4kg per tyre
(Source: Japan Rubber Manufacturers Association)
EP100A Environmental Performance