Our Commitment
to Sustainability
Bridgestone puts sustainability at the heart of its business, aiming to achieve its 2050 vision: to be a sustainable solutions company. This is why, compared to its predecessor, the New Turanza 6 uses fewer newly sourced raw materials during production and lasts longer. Its improved rolling resistance also decreases energy consumption while driving, helping to reduce CO2 emissions.
The New Turanza 6 highlights Bridgestone’s Sustainability Business Model*3, linking its operations to carbon neutrality and a circular economy across its value chain.